30-Double Challenge

30-Doubling Challenge

And we have the birth mother of this series of games, the 30 doubling challenge. two years in a row we tested how people could wrap their head around how they could hit an exponential curve. It is one thing to say 30 doublings can get you from 1 to a billion but to experience the type of patience it takes get people through those first 24 doublings to find the knee of the curve is compelling. Those last 6 moves grew from 100 to 10,373 tokens received! 

by gamifying it and having a significant reward at the end we managed to get over 50 people across the finish line with another 50 who played-to-earn both tokens and experience points each of which were redeemable for services and tokens or were rolled into the next season of game play.

Intro Video


More about the why behind the challenge


Detail with Screenshots